TV SPOTS
What’s wrong is wrong
In this campaign for CONCACAF, we want to expose the true impact of hateful language, both on and off the pitch. Press release and English version here.
Toyota Pickups
Hyperbolic Latina Motherly Love for Toyota Pickups.
FPL: Nothing Small
There's nothing small about a small business, and FPL knows it.
FPL: New branding campaign
A small tribute to the people of Florida and their resilience.
Omaigá
Possibly my most succinct and insightful TV script yet.
Nice slice!
Subway teamed up with sports icons for its monumental refresh. Catering to Latinx audiences, we showcased Nadal's renowned cold-cut slicing technique.
Yes! Jalapeños!
Iconic MVP Peyton Manning's enthusiasm shines as he embraces jalapeños, but when savoring his sub, interruptions are off the table.
Fake news alert.
This engaging series of YouTube videos commanded a staggering 4.7 million views, blending entertainment with a confident flair.
The bet.
To sell Wendy's never-frozen meat, you need Argentinians, the only people whose passion for beef (and self-belief) is that strong.
Dear Summer
In a perfect scenario, Summer and Winter embrace as companions, sharing sandy shores and a casual beer or two.
Can-art
The fresh Corona aluminum can boasts unique capabilities beyond a beer bottle's reach.
Lola
Over my decade in telecom with three companies, I noticed that network speeds always improve every five years, despite the rhetoric staying static.